The usual thing happened when I uploaded a track today with it getting instant likes but no plays. Something new was a comment about wanting to sign, or as they spelled it "singn" the track. The comment was by someone calling themself Label Manger who was making loads of similar comments at the same time. The label they work for is called Mojoheadz who seem to specialize in novelty EDM versions of Christmas songs like Jingle Bells.
I checked some of the other tracks he wanted to "singn" and they had zero plays too.